Company profile
Sarah’s Bag is a Lebanese fashion house and social enterprise that creates one-of-a-kind luxury hand crafted bags and accessories that empower both the women who make them and the women who wear them.

Business situation: The requirements
Create an online presence for the brand: Develop an e-commerce.
SEO optimization in order to get better indexed in Google SERPs.

What we did:

Coperon assisted Sarah’s Bag team in the development of their eCommerce platform. The activities covered the implementation of a custom design, advice on the organization of the online catalog, products information enrichment and the integration of online payment. Considering that the application of a Digital Strategy is an essential key to success in online sales, Coperon assesses regularly the site activity with an objective to improve the sales; users’ behavior was shared with Sarah’s Marketing team and the website was adapted accordingly. Coperon coaches and assists the Marketing team in the optimization of their digital marketing strategy and the re-alignment of the strategy. 

The outcome:

From the days the site went live, Sarah’s bag witnessed a sustained growth of its market reach.
The robustness of the platform, the quality of the website content and the adoption of a multi-channel marketing strategy maximized the opportunities that concretized into an increase of Sarah’s bag sales.

SEO:

To attract more traffic to the website, Coperon, in coordination with Sarah’s Bag Management, set the appropriate digital strategy to improve the website ranking and visibility, aiming for more sales online.

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Coperon changed the way we handle our website; ever since we started working with them updating our data became very simple.
Besides its benefits, the web based platform is user friendly, adaptable to any need of our business, easy to access and the customer service is impeccable!

Company profile
For more than a century, Debbas has been proposing innovative lighting solutions, offering reputable European & American lighting products. 

With the introduction of its new brand, The Light Avenue, Debbas launched one of the first specialized lighting e-shops in the Middle East, designed and enriched to make sure that clients will experience online the same shopping satisfaction.

What we did:

Coperon was chosen by Debbas for its proven experience in providing online catalogs for the lighting companies. The e-Commerce platform was deployed as a backend and configured to handle the specificities of the lighting fixtures. Comprehensive properties were selected to help narrow the results and assist the online clients into getting to the right products. A payment platform was integrated to complete the sales cycle. More than 1000 products references were enriched with their complete technical information. 

The outcome:

From the days the site went live, Debbas witnessed a sustained growth of the website audience that concretizes into new sales opportunities. A digital marketing campaign will be set soon to improve the global reach of the online brand and penetrate new territories. More brands and products will be added permanently to expand the choices offered to clients.

Company profile
Produced from the alcohol of grapes and blended with fresh anise all selected with great care, Arak Brun is the world’s most famous arak.

Business situation: The requirements
Create an online presence for the brand: Setup and activate all social media networks.

Project objectives

- Establish an online presence
- Increase exposure to the social media pages
- Increase engagement with followers and potential clients

Coperon solutions & services

- Channels creation
- Community management
- Monitor and review the strategy results

Global benefits achieved

- Brand exposure established and maintained
- Coherent brand voice tone on all networks
- Online campaigns launched
- The campaign "Lebnen elo ta3mme" 2016/2017 won among the top 10 local campaigns based on industry votes.

We really enjoy working with Coperon's team, as they are very professional and always available and responsive!